Privacy Policy
Effective Date: April 9, 2026
Privacy Policy
Effective Date: August 1, 2025
Who We Are
Rio Rancho Hardware operates two locations in Rio Rancho, New Mexico, proudly serving our neighbors since 1989. Our website — rioranchohardware.com — is an extension of our commitment to helping you find the tools, advice, and support you need for your next project.
What Information We Collect
We collect limited information to help us serve you better. This may include:
Name and Contact Info (when you fill out a form or join the Toolbox Club)
Email Address or Phone Number (to send rewards, updates, or respond to your questions)
Your Preferred Store Location (to route your requests to the right team)
We also collect certain information automatically when you use our website, such as:
IP address, browser type, and device information
Pages visited and actions taken on the site
Information collected through cookies, analytics tools, and similar technologies
How We Use Your Information
We use your information to:
Respond to your questions or service requests
Send Toolbox Club rewards and updates (if you’ve opted in)
Share store events, promotions, or product updates
Improve website content, performance, and navigation
Sharing of Information
We do not sell your personal information.
However, we may share certain information with trusted service providers that help us operate our website and communicate with you. These may include analytics providers, email marketing platforms, and rewards program partners.
Some of these tools (such as Google Analytics or similar platforms) may collect information through cookies or tracking technologies to help us understand how our website is used.
These providers are only permitted to use your information to support our business operations and not for their own independent purposes.
Cookies & Tracking Technologies
We use cookies and similar technologies to:
Keep our website running smoothly
Understand how visitors use our site
Improve our marketing and communication efforts
Where required, we obtain your consent before using non-essential cookies or tracking tools. You can manage your preferences through our website or your browser settings.
How We Protect Your Information
We take your privacy seriously. Our website uses encryption and trusted tools to protect your data. Only authorized team members or service providers can access your information—and only for the purpose of serving you.
Data Security & Breach Notification
In accordance with the New Mexico Data Breach Notification Act, if your personal information is ever involved in a data breach, we will notify you as required by law. We are committed to transparency and protecting your information to the best of our ability.
Third-Party Tools
We may use trusted third-party services such as:
Google Analytics – to understand how people use our site
Email marketing tools – to send newsletters, promotions, and updates
Rewards program providers – to manage Toolbox Club accounts and benefits
These providers may collect and process data in accordance with their own privacy policies.
Your Rights
You can always:
Opt out of marketing emails or texts at any time
Request a copy of the information we’ve collected about you
Ask us to delete your information from our systems
To make any of these requests, contact us at [email protected] or call (505) 891-2300.
Children’s Privacy
Our website is not intended for children under 13. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this policy from time to time. If we do, we’ll post the updated version here with a revised effective date.
Questions?
If you have questions about our privacy practices, please contact us:
📞 (505) 891-2300
✉️ [email protected]
Or visit either of our store locations — we’re always happy to help.
Site Credits
This website is proudly supported by HSME.co – Hardware Store Marketing Experts.
Copyright © 2026 Rio Rancho. All Rights Reserved.